Media and entertainment celebrities have commended Globacom for bringing the world’s biggest singing reality television show, X Factor, to Africa.
The celebrities who spoke at the unveiling of the Top 9 contestants and first live performance on Tuesday, July 23, said the show offered aspiring singers a global platform to realize their ambition, adding that the programme has led to positive international focus on the country.
Some of those who paid tribute to Glo were Ovation International Publisher, Dele Momodu, Chief Executive of Music Africa, Phillip Trimnell, General Manager, Beat FM, Deji Awokoya, Programme Director of Beat FM, Olisa Adibua, and Partner EME Records, Tunde Demuren.
Others were Chief Executive Officer of Aristokrat Records, Priye Isokari, popular radio presenters, Steve Onu (Yaw) and Tosin Bucknor and musicians Burna Boy, Bez and Chee.
“I am really excited about this, especially because of what it offers our young ones. There is no better way to do it than what Globacom has done. It will go a long way in helping our youths. Look at the state of California in America today, it is all about entertainment. It is growing bigger and bigger. So for Glo to bring X Factor here tells me that we are getting there, though slowly but surely,” Momodu said.
Similarly, Trinmnel commended Globacom for being the first company to bring the celebrated X Factor show to Africa, adding that it would lift the profile of African music.
Adibua noted that the introduction of the programme was historic and underscored Glo’s profile as the biggest supporter of quality entertainment packages. “Coming on the heels of the immensely popular Laffta Fest, Glo Naija Sings, G-Bam show, Campus Storm and the Big Friday Show, this is yet another proof of the company’s consistency in thrilling lovers of entertainment,” he stated.
Fast-rising music act, Burna Boy, said he was honoured to be at the show. “Even with my success in music, I am still learning. I came in here to learn more about music, and I bet you, the judges are great.” He asserts that the judges are far better than he had seen on other singing reality TV shows. “Glo has done massively well. What a princely sum of N24 million for an up-and-coming artiste. I wish I had that kind of money when I was starting off in music,” he concluded.